when Bitumen Business slows down...!

you probably have seen to many "what to do when business is slow..." tips and advice on the net. things like:

• contact old clients and make better relations
• cut possible costs and do more yourself
• work on advertising strategies and write new plans
• etc etc etc

I, personally, am fed up with slow business in Iran recent months, but more fed up with these advises!

in the last three months I just did couple of sales which is disappointing! so I struggled a lot with this question and here are my COMPLETELY DIFFERENT solution!

Bitumen from Iran

• understand the reason
  hmmm... well, the real one I mean! in my case, presidential election in Iran and large scale fluctuations in USD/Rial rate were strongest reasons
  understanding the real reasons will definitely help you get back on track when those which are out of your control ended up.
• long run buddy! look at the long run!
  the lab is over? but there are more remaining! the sanctions will be over, new president will step to power, USD/Rial rate will be solid, L/C will be OK again... what next? so you have to be ready for a long run business.
• take some nasty time OFF!
  damn go out of your office, hang out with friends (especially those who may have impact on your business) and spend some time for yourself!